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First Bank Nigeria emerges second ‘most admired financial services brand’ - The Revealer
Banking and Finance

First Bank Nigeria emerges second ‘most admired financial services brand’

First Bank of Nigeria Limited has been ranked the second ‘most admired financial services brand’ in Africa – for the second straight year – at the 2021 Brand Africa 100: Africa’s Best Brands Event held on Africa day, May 25 2021.

Brand Africa is an intergenerational movement to inspire a great Africa through promoting a positive image of Africa, celebrating its diversity and driving its competitiveness.

It is a brand-led movement which recognizes that in the 21st century, brands are an asset and a vector of image, reputation and competitiveness of nations.

With over 127 years of being woven into the fabric of society, FirstBank has been at the forefront of promoting growth and development in the country, extending its financial services footprints – through its subsidiaries – to over half a dozen countries across 3 continents.

The Bank’s international business presence includes FBN Bank (UK) Limited in London and Paris, FBNBank in the Republic of Congo, Ghana, The Gambia, Guinea, Sierra Leone and Senegal, as well as a Representative Office in Beijing.

Through the years, the Bank’s leading digital banking services and innovative products like FirstMobile, USSD, Firstmonie Agent amongst many others, have been essential to promoting cashless transactions in today’s digital age.

FirstBank’s digital savviness extends to the social media platforms where it has been ranked by Financial Brand as the number one on Instagram in Nigeria and second globally based on the highest number of fan base/followers and it’s clearly poised to reclaim number 1 position across all parameters.

Dr Adesola Adeduntan, the Chief Executive Officer, while appreciating the recognition on behalf of the Bank, said: “we are grateful to Brand Africa for the back-to-back recognition as the ‘Second Most Admired Financial Services Brand in Africa’.

“This is a testament to the impactful role we are playing in promoting socio-economic development in Africa, which includes being at the forefront of bridging the financial inclusion gap as well as our commitment to supporting Small and Medium Enterprises because of the critical role they play in economic growth and development”.

He further noted that FirstBank has created a functional ecosystem for SMEs to thrive through various value adding solutions and value propositions.

Only recently, First Bank of Nigeria Limited was awarded the 2021 ‘’Retail Banking CEO of the Year Nigeria’’, ‘’Most innovative Retail Banking App Nigeria’’ and ‘’Best CSR Bank Nigeria’’ awards by Global Banking and Finance magazine.

First Bank of Nigeria Limited (FirstBank) is the premier Bank in West Africa and the leading financial inclusion services provider in Nigeria for over 127 years.

With over 750 business locations and over 100,000 Banking Agents spread across 99% of the 774 Local Government Areas in Nigeria, FirstBank provides a comprehensive range of retail and corporate financial services to serve its over 30 million customers. The Bank has international presence through its subsidiaries, FBN Bank (UK) Limited in London and Paris, FBNBank in the Republic of Congo, Ghana, The Gambia, Guinea, Sierra-Leone and Senegal, as well as a Representative Office in Beijing.

 

 

Edet Udoh

We are The Revealer, a general online news platform based in Nigeria. Our focus amongst others is to provide credible, factual, well researched and balanced news and articles for our teeming readers in business, governments, politics, engineering, science, religion, technology etc. Edet Udoh is the Managing Editor. He is an experienced media person. He has worked extensively with the Champion Newspapers, The Authority Newspapers and the Blueprint Newspaper before starting Revealer Online News platform in 2018. He can be reached with this email address: edetudoh2003@gmail.com or via these phone numbers 08061246427 and 08170080488

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